Getting upvoted is a positive experience. Getting downvoted is a negative one. If you don't know that you've been downvoted, you can't get upset about it. It's true that if you go back to a question, look for your relative position, and do the math, you may also have a negative experience, but that's much rarer.
Note that voting isn't the only thing than ranks answers. They also have some subtle reputation system going on.
Note that voting isn't the only thing than ranks answers. They also have some subtle reputation system going on.